Resources

    Not Just Another Hub for Content.

    Account-based Everything

    A Guide to Glbal ABM Programs with Kwanzoo

    By Mani Iyer • 09 Nov, 2020 •
    Global ABM with Kwanzoo

    ABM Best Practices Guide

    By Mani Iyer • 09 Nov, 2020 •
    ABM Best Practices Guide

    End-to-End ABM or Adaptive ABM

    By Mani Iyer • 04 Nov, 2020 •
    End-to-End ABM or Adaptive ABM: A Clarifying Moment for B2B CMOs

    Adaptive ABM Handbook

    By Mani Iyer • 03 Nov, 2020 •
    An in depth guide to running adaptive ABM programs with Kwanzoo, including best practices, measurement and how to make the business case for ABM.

    Measuring Success from Account-based Advertising

    By Gregory Kotovos • 11 Dec, 2019 •
    Measuring Success from Account-based Advertising Programs, Learn How.

    Kwanzoo Platform Walkthrough

    By Mani Iyer • 17 Nov, 2018 •
    Kwanzoo Platform Walkthrough 

    Introduction to Kwanzoo ABM

    By Mani Iyer • 02 Jul, 2018 •
    An introduction to Kwanzoo's Adaptive Account-Based Marketing Platform. Get an inside look at our Account-Based Advertising, Account-Based Website Analytics, and Account-Based Sales Insights. Learn how to complement your existing demand generation tech stack with Account-Based capabilities.
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